Web Science is the interdisciplinary study of the Web as a socio-technical system, with the aim to understand how the Internet and Web have changed the ways people interact since the inception of these technology, as well as to work towards understanding how humans could interact in the future. SOCIAM researchers have been instrumental to the founding of Web Science as a field, including the foundation of the Web Science Institute, the establishment of the School of Web and Internet Science at the University of Southampton, and the organisation of academic conferences and journals around the top.
The study of social machines relates closely to the idea of Web Science because many of the largest scale social machines in existence are based on the Web. Therefore, understanding both the social aspects of such systems, along with the way technical constraints systemically shape their dynamics, is critical to understanding how they work.